A 12-week creative business coaching program that helps service providers escape the feast and famine cycle and build consistent monthly income.
Most creatives earning under $10k a month are not held back by talent but by the feast and famine cycle that referrals alone cannot fix.
Foundations is a 12-week creative business coaching program built to replace that chaos with a predictable client-getting system.
Foundations is a done-with-you business bootcamp created by Laura Higgins, who has helped over 1,000 creatives move past inconsistent income.
The program runs for 12 weeks and is built around three phases.
Phase one focuses on your offer. You define your niche, sharpen your messaging, and price your services using the Profitable Pricing Calculator GPT.
A plug-and-play sales page template is included so you can publish your offer quickly instead of spending weeks on it.
Phase two tackles lead flow. You build a monthly content plan using AI tools trained on Laura's frameworks, learn to run simple ads, set up an email list, and apply the Shake the Tree Method to re-engage your existing audience. The focus is content that brings in paying clients, not just likes or views.
Phase three installs your sales funnel. You work on your sales mindset, learn the DM Sales Formula for closing without pressure, build an automated booking funnel, and learn how to send a Heck Yes Proposal, the same document Laura used to generate $350,000 from one client.
Ideal for: creative service providers earning under $10k a month who want predictable income without depending on referrals.