A Google Ads audit checklist with 281 checks, 230 tips, 50+ walkthroughs, 50+ scripts and AI resources.
This is Adriaan Dekker's Google Ads Playbook, in its most complete version yet. You pay once and get lifetime access, including all future updates.
The core is 281 checks. They give you a fixed list to work through when you audit an account, so you are not relying on memory. The goal is simple: do not overlook things.
On top of that sit 230 tips and experiments. They are the ideas you reach for when an account needs work and you want options beyond the usual settings.
You also get 50+ walkthroughs. Each one shows how to carry out a specific change, so you can go from reading to doing without guessing at the steps.
Then there are 50+ scripts and automation resources. They take repetitive work off your plate and leave you more time for the decisions that need judgment.
The package includes AI files, prompts, tools and systems. They support the same work: analysis, documentation and getting through accounts faster.
Everything sits in one place and gets updated. Buy once and later versions come at no extra cost.
What you will learn:
Audit an account from a fixed list and stop overlooking settings.
Optimize live accounts with 230 tips and experiments.
Implement changes by following the 50+ walkthroughs.
Automate repeat work with 50+ scripts and automation resources.
Put AI files, prompts and systems to work on your accounts.
Ideal for: Google Ads freelancers, in-house marketers and agency teams who want a repeatable way to audit and optimize accounts.