You are essentially getting people to opt in so that they can receive a paid offer.
It builds your list like crazy. They can’t wait to give you their email address to access the “benefit-driven goodies” you’ve promised them.
It puts your peeps in a buyer’s mindset right from the beginning.
It’s long-term. Your funnel is only limited by the number of products available in your niche. And your business can grow by leaps and bounds any time a new product hits the market.