Three-report bundle covering digital market trends 2026 across web traffic, mobile apps, and gaming platforms worldwide.
This bundle includes three annual industry reports from Sensor Tower: State of Web 2026, State of Gaming 2026, and State of Mobile 2026. Together they cover how people find and use websites, how they spend time and money in apps, and how the gaming market is performing across mobile, PC, and console.
On the web side, mobile crossed 50% of global visits for the first time in Q1 2026, but desktop still accounts for over 70% of time spent. Search and social drive roughly 2.4 trillion visits combined, with Google and Meta holding dominant positions. AI assistants were the fastest-growing web category in 2025, up 86% in traffic.
In gaming, mobile saw 95,000 downloads per minute in 2025. Downloads are shrinking but revenue is holding, pushing the market toward monetization over scale. On PC and console, Steam hit record numbers while low-cost indie titles beat major AAA releases by riding content creator audiences.
The mobile report rounds out the picture. Users spent 5.3 trillion hours in apps in 2025, with global in-app purchase revenue up 10.6% to $167 billion. For the first time, non-game apps out-earned games, led by generative AI, streaming, and productivity categories.
Ideal for: Marketers, app developers, publishers, and strategists who need current data across web, mobile, and gaming.