Will It Fly? will challenge you to think critically, act deliberately, and dare greatly. You can think of the book as your business flight manual, something you can refer to for honest and straight-forward advice as you begin to test your idea and build a business that takes off and soars.
1.Mission Design, helps you make sure your target idea aligns with and supports your goals.
2.Development Lab, walks you through uncovering important details about your idea that you haven’t even thought about.
3.Flight Planning, is all about assessing current market conditions.
4.Flight Simulator, focuses on the actual validating and testing of an idea with a small segment of a target market.
5.All Systems Go, is for final analysis to help you make sure your idea is one you are ready to move forward with.