A brand strategy course for designers who want to run a profitable freelance design business and charge what they're worth.
The course has nine modules. It starts with the business side: pricing, workflows, and setting up client systems that save time.
From there it moves into design fundamentals, covering color, typography, layout, and spacing so your work looks deliberate, not accidental.
Modules four and five focus on brand and logo design and building Showit websites from start to launch. You learn how to present work, reduce revision rounds, and deliver assets clients actually use.
The second half covers the business of getting clients. You get modules on content marketing, email list building, and paid advertising.
The marketing module shows you how to build visibility without being on every platform. The ads module covers targeting, audiences, and using paid promotion to increase revenue.
What you will learn:
How to price your services and package your offers so projects are profitable.
How to lead clients through a clear process that reduces revisions and builds trust.
How to design brands and websites rooted in design principles, not trends.
How to create content and build an email list that brings in consistent inquiries.
How to run paid ads that align with your brand and drive revenue.
Ideal for: Freelance designers who want to stop undercharging, work with better clients, and run a real studio.